Publicitas brings your advertising and social media work together in one dashboard inside your own site. Record campaigns for Google, Meta, TikTok and LinkedIn with their objective, budget, audience and dates, and see spend, impressions, clicks, conversions and return on ad spend per platform and in total.
If your site already runs Google Ads from its dashboard, Publicitas shows those campaigns with their spend, clicks and leads for the period you choose, and lets you pause, resume or launch them. A Meta ad account of your own can be connected with an access token to import its campaigns and results. TikTok and LinkedIn campaigns are recorded by hand for now.
From the same place you can publish or schedule posts on the social accounts connected to your site, follow the results of your email campaigns and manage your tracking pixels.
The AI optimizer reads your campaign results and suggests budget changes or pauses that you can apply to your campaign records with one click, and the campaign form can draft a brief from a short description.
Publicitas installs the free Atlas engine, which keeps your data in your own site. The interface is in Spanish.